Going Virtual by Todd Miller #bookreview #booktours #giveaway


Going Virtual – Part 1 & 2

In Silicon Valley, innovation is gauged by its capacity to “disrupt”. What if you could knock down every office building in Silicon Valley and plant trees in their place? Now, what if you could knock down every office building while simultaneously doubling worker productivity, saving $ billions in expenses, and half a billion tons of carbon emissions? How’s that for disruption?

Going Virtual makes a compelling case that offices are obsolete in the 21st century. The exhaustive research and case studies presented in the book dispel conventional wisdom that offices amplify resources. The findings in Going Virtual demonstrate that offices consume vast resources in terms of productivity and cash, as well as exacting a substantial toll on the environment. For example, each year, America’s 56 million knowledge workers collectively burn more than 10 million person years and 740 million barrels of oil in commute. Once these workers arrive at the office, their remaining quality work time is shredded to bits by endless interruptions.

Going Virtual demonstrates how businesses can survive and prosper in the “New Normal” economy of the 21st century. Part 2 offers practical advice on how to transition from a bricks and mortar office to a virtual one.

Buy Part 1 on Amazon | B&N | Escargot Books – Part 2 on Amazon | B&N | Escargot Booksf

My review:

Due to health issues my jobs have evolved to being mostly online. It’s easier, I can set my own hours and work into late at night when the kids are (hopefully) in bed. That being said, it’s a tough business to get into. It’s a highly competitive, often brutal world.

Going Virtual is a very throughly research series. Todd Miller hits the nail on the head regarding the direction that virtual commerce and business is going in. It’s growing at a rapid pace. Since I have been in this business for over 6 years not a lot of this information was new to me. It’s definitely a great book for a newbie or some one who needs a refresher course.

Author Bio:

Serial entrepreneur and author Todd Miller is CEO and Founder of gwabbit.com, maker of the award-winning series of gwabbit contact capture and cloud products. Declared a “Head-slappingly simple solution to a grating problem” by BusinessWeek, gwabbit has received numerous awards and accolades. Prior to gwabbit, Miller was CEO and founder of WebFeat, (sold to ProQuest in 2008). WebFeat is one of the world’s first successful global 100% virtual companies, and Miller is considered a pioneer in the field. Prior to WebFeat, Miller was President of Knight Ridder Information’s SourceOne subsidiary. Early in his career, Miller was responsible for the launch and rapid growth of the hugely successful InfoTrac search system at Ziff-Davis’ IAC subsidiary (acquired by Thomson-Reuters). Miller is a contributor to The Huffington Post and The San Francisco Chronicle. Interviews include Virgin Group Founder Sir Richard Branson, EU advisor and economist Jeremy Rifkin, Pulitzer Prize winner Jane Smiley, Emmy and Peabody award-winning astrophysicist Brian Greene, and Apple co-founder Steve Wozniak. Miller holds four patents in the field of search technology. He has received awards from the Gartner Group, Reed Publishing, CES, The DEMO Conference, and others. Miller has been a featured speaker on IBM’s eBusiness Tour and was featured in IBM’s “Success Stories” campaign.

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